The Consumer Perception of Black-Owned Brands with Briogeo Founder & CEO Nancy Twine

Nancy Twine is the Founder and CEO of Briogeo, likely one of your favorite haircare brands.

Nancy launched Briogeo in Sephora 10 years ago as the youngest African-American woman to have her brand carried at the retailer.

Today, she joins Kirbie to chat about what it was like launching the haircare line after leaving a stable job on Wall Street, how different the "green" category was a decade ago, the consumer perception of Black-owned brands, and why she feels it's her responsbility to invest in upcoming Black-owned brands.

Shop Nancy's episode

HYPER SKIN | Gentle Brightening Cleansing Gel

KIEHL'S | Ultra Facial Advanced Repair Barrier Cream

SUPERGOOP! | Daily Dose Vitamin C SPF 40 Serum

EADEM | Milk Marvel Dark Spot Serum

RARE BEAUTY | Kind Words Matte Lipstick

AMI COLÉ | Lip Treatment Oil

TARTE | Shape Tape Concealer

BRIOGEO | Don't Despair, Repair! Deep Conditioning Hair Mask

BRIOGEO | Don't Despair, Repair! Deep Conditioning Hair Mask

BRIOGEO | Scalp Revival Charcoal + Coconut Oil Micro-Exfoliating Shampoo

BRIOGEO | Scalp Revival Charcoal + Tea Tree Scalp Treatment

BRIOGEO | Superfoods Mango + Cherry Oil Control & Balancing Shampoo